This Acceptable Use Policy has been developed by Zeta Interactive Corporation ("Zeta") as part of our commitment to support the acceptable use of email services. This Policy governs our client's use of our email service platforms, including our eBizmailer Service (the "Services").

What is the CAN-SPAM Act?

The United States CAN-SPAM Act of 2003 (Controlling the Assault of Non-Solicited Pornography and Marketing Act) establishes requirements for those who send commercial email, spells out penalties for companies that violate the law, and gives consumers the right to ask emailers to stop improper emails.

Other laws may apply to your country, province or state. For more information on US and European laws, visit www.spamlaws.com.

What is SPAM?

Also known as junk mail or Unsolicited Commercial Email (UCE), the term "spam" refers to submitting a commercial email to a large number of recipients who have not requested or opted to receive it and have no reasonable expectation to receiving email from the sender. Email sent by a company or an organization with whom the recipient has established a relationship or which was requested or accepted (opt-in requirement) by the recipient is not considered spam.

Acceptable Use of Zeta Email Service platforms.

Zeta requires that its clients comply with permission-based marketing practices. Zeta prohibits the transmission of SPAM through any email service platform furnished by Zeta, including eBizmailer.

As a user of a Zeta email service platforms

1. You must:
   
   
   • Include a conspicuous notice identifying the message as an advertisement or a commercial solicitation;
   • Provide a valid physical postal address in each email your send;
   • Include a valid email address or an unsubscribe link allowing the recipient to opt-out, either by replying to a valid return address, or by using an Internet-based unsubscribe mechanism;
   • Process opt-out requests for at least 30 days after the sending of the commercial email and stop sending email to the requestor within 10 business days upon request;
   • Set up and provide Zeta with a valid "abuse" email address in order to process any SPAM positive complaint.
2. You may not:
   
   
   • Include false, deceptive or misleading header information, including a false domain name or address;
   • Send emails with a false, deceptive or misleading subject line;
   • Include false, deceptive, misleading or sexually explicit content in your email;
   • Add an address into your list without the subscriber's permission;
   • Maintain an email address in your list for which an opt-out request has been received;
   • Use lists older than 6 months without obtaining a confirmation of the subscriber's permission;
   • Harvest email addresses from websites or web services;
   • Generate email address by using a dictionary attack combining letters and numbers into multiple permutations;
   • Use scripts or automated ways to register for multiple email or user accounts to send commercial emails;
   • Relay emails through a computer or network without permission;
   • Have a pre-checked field on your subscription form;
   • Send unrelated offers or content to your newsletter list; or
   • Use your subscription form to subscribe users for an unrelated list or to send them content differing from the one they have agreed to.
3. You may send commercial emails or regular newsletters via eBizmailer, PROVIDE THAT:
   
   
   • The recipient has expressly opted-in to receive it;
   • The content, headers and subject lines are not deceptive, false, misleading or sexually explicit;
   • The content is related to the topic the recipient has agreed to; and
   • The newsletter or email clearly states the possibility to opt-out and be removed from your mailing list.
4. 4. You shall also comply with all applicable laws and regulations concerning (but not limited to) privacy, nondiscrimination, minor protection, scam, hacking, or IP infringements.

Non-compliance.

In the event Zeta receives a complaint regarding unsolicited email from an eBizmailer user, Zeta will review the complaint, the content of the alleged SPAM, the subscriber list and the opt-in/opt-out records.

Zeta reserves the right to terminate or suspend access to its email service platforms in the event of any infringement or breach of the CAN-SPAM Act or this Policy.

Amendment of this Policy.

Zeta reserves the right to revise, amend, or modify this Acceptable Use Policy at any time and in any manner.